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QET Unternehmenskultur

T16 SWOT

T16 SWOT

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The SWOT analysis is used to prepare a company's strategic planning. SWOT stands for "Strengths", "Weaknesses", "Opportunities" and "Threats". The SWOT analysis therefore considers both internal factors (strengths and weaknesses) and external factors (opportunities and threats).
Regular SWOT analysis is a good way to provide banks and stakeholders with a rational assessment. Before applying SWOT and the respective method, it is necessary to define the company's strategic goals, for example with the help of so-called balanced scorecards, in order to have clear reference values.

In context with:
Q:
Q11, Q18
A:
E18
T:
T01, T04, T09

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