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Employer Branding

Employer branding is a corporate strategy measure in which concepts from marketing, particularly branding, are applied to present a company as an attractive employer and to positively differentiate (position) it...

Enterprise 2.0

Enterprise 2.0 refers to the use of social software for project coordination, knowledge management and internal and external communication in companies. These tools promote the free exchange of knowledge among...

Enterprise Resource Planning

ERP systems are standard business software solutions for resource management (finances, resources, personnel, facilities). The integration of processes and data that this enables results in a system that manages resources...

ergonomics

The term ergonomics is composed of the Greek words ergon (work, work) and nomos (law, rule). The aim of ergonomics in the workplace is to create suitable conditions for people...

Ethics / Corporate Ethics

Ethics is the study of moral values ​​(theory of values) and demands (morality). Without a basic ethical consensus, society and the market economy, organizations and companies cannot function. A company...

Fairtrade

Fair trade is a controlled trade in which the prices for the products traded are usually set above the respective world market prices. This is intended to enable producers to...